Biography – Roman Härer

For more than two decades, I was part of the management team and creative director at plainpicture (Hamburg), responsible for the artistic direction of our content: defining visual language, identifying and onboarding photographers internationally, researching trends, and turning cultural insight into clear creative briefs and productions. I also founded and developed international entities in New York, Paris, and London, building cross-border collaboration and a global perspective on how imagery performs in different editorial and commercial contexts.

Through my additional training as a CSR Manager, I’ve developed a strong, practical understanding of how responsible governance, stakeholder thinking, and sustainable decision-making can strengthen a brand’s credibility and resilience.

Professional career

2026

Founder of glance-photographers.com / photographer’s representation agency www.glance-photographers.com

2026

transformation is beautiful. / Coaching & Art Direction www.transformation is beautiful..com

2001 – 2025

Creative Director and Managing Partner at plainpicture GmbH, Hamburg
• Management
• Artistic and photographic direction of content: concept development, international orientation of visual language, selection of photographers
• Research into photographic trends and conceptual implementation in briefings
• Strategic planning and production of shoots

2020

Jury member lensculture / www.lensculture.com

2016 – 2018

Curator of the Glance Gallery / Limited editions by plainpicture photographers

2015

Co-Curator plainpicture photographers for the Masterpiece Edition / masterpiece-edition.de

2012 – 2018

Board member of „Freundeskreis des Hauses der Photographie e. V.“, Hamburg

2010

Founded plainpicture Inc., New York

2007

Founded plainpicture Sarl in Paris and plainpicture Ltd. in London

2005

Curator of the exhibition ‘daheim’ at the FREELENS Gallery, Hamburg

2003 – 2005

Lecturer at Design Factory International, Hamburg

2001

Founding of plainpicture GmbH, Hamburg

1994 – 2000

Freelance as art director, photographer and art buyer

2000

Erasmus scholarship: Student exchange Hamburg/Marseille

1998

Diploma in Fine Arts / HfbK, Hamburg

1995

Diploma in Design / University of Applied Sciences, Bielefeld

1988 – 1990

Photo assistant, Stuttgart

Portfolio Reviews / Jury / Viewings

2025

Les Rencontres d’Arles 2025 / Photo Folio Reviewer

2021

Les Rencontres d’Arles 2021 / Photo Folio Reviewer(Remote)

2021

lensculture Jury Member for the Portrait Award 2021

2019

Festival Voies Off 2019, Arles / Portfolio Reviewer

2018

Les Rencontres d’Arles 2018 and Festival Voies Off 2018 / Reviewer

2017

Festival Voies Off 2017, Arles / Portfolio Reviewer

2016

Freundeskreis des Hauses der Photographie Deichtorhalle, Hamburg / Portfolio Reviewer

2016

Festival Voies Off 2016, Arles / Portfolio Reviewer

2016

Festival Circulation(s) – Festival de la jeune photographie européenne, Paris / Lecteur de portfolios

2015

Festival Voies Off 2015, Arles / Portfolio Reviewer

2014

FOTO OFF 2014, Paris / Portfolio Reviewer

2014

Freundeskreis des Hauses der Photographie Deichtorhalle, Hamburg / Portfolio Reviewer

2014

Festival Voies Off 2014, Arles / Portfolio Reviewer

2014

Festival Circulation(s) – Festival de la jeune photographie européenne, Paris / Lecteur de portfolios

2013

LensCulture fotofestparis, Paris

2013

Festival Voies Off 2013, Arles / Portfolio Reviewer

2012

Mois de la Photo 2012, Paris / Portfolio Reviewer

2012

Festival Voies Off 2012, Arles / Portfolio Reviewer

2012

Festival Circulation(s) – Festival de la jeune photographie européenne, Paris / Lecteur de portfolios

2011 – 2017

Lecturer at the SPÉOS School of Photography, Paris
 / Expert Module”: Visual language, trends, and portfolio review

2006 – 2011

Festival Voies Off, Arles / Portfolio Reviewer

2006 – 2008

Fotobild Berlin, Berlin / Portfolio Reviewer